A man with dark hair, glasses, and a beard, wearing a light-colored button-up shirt, looking to the right against a plain white background.

Hey There.

My name is Darcy Reaume

‘Re’ like repeat. ‘Umm’ like thinking.

I believe the best work comes from repeat thinking. Reframing the problem, returning to human needs, and reconsidering what’s possible.

For 20+ years, I’ve watched design evolve from print to digital, social to mobile, systems to AI. Through every shift, the technology changed. Human-centred thinking didn’t.

Check out my work

Repeat Thinking in practice.

I find the possibilities

I’m drawn to what’s behind a problem. Best practices are simply old problems solved by curious minds. The world has new problems to solve and we need creativity and curiosity to uncover new solutions that will stick.
I connect the dots

The strongest solutions live at the intersection of user needs, business goals, and the realities of technology. I listen closely, absorb information from many sources, and find the connections that turn complexity into clarity.
I do the work

Good craft takes time, discipline, and follow-through. I’m willing to put in the effort, test ideas, learn from failure, and keep refining until it feels right. I care about the details—but never lose sight of the larger outcome.
I make teams stronger

The best work happens when people feel trusted, heard, and connected to a shared goal. I create that environment through clear structure, open collaboration, and supportive leadership.